Our work happens in three phases. In the first, we explore educational approaches and strategies through in-depth background and field research. In the second phase we educate audiences with innovative experiences, content, curriculum and trainings, and finally we evaluate to measure the impact of the work.

Phase one: Explore

The first step is to gather information and perspectives from multiple sources in order to build an educational strategy. We work closely with filmmakers to understand their vision, and we research the film’s focal points through additional primary and secondary sources.  For example, we may review existing curricula about the topic and interview the film’s subjects and other stakeholders to get a broader view of the narratives revealed in the film.  We also learn from in-person interactions with audiences at screenings and we consult with educators.  We synthesize this information in an educational impact plan with suggested strategies and measurable objectives.

Phase two: Educate

Next we develop the educational toolkit. We believe that powerful educational tools go deep to help viewers integrate how ideas inspired by films relate to their own lives. We produce curriculum materials, viewer and educator guides, workshops and learning modules that place films in context to unspool historical, personal and other thematic threads such as privilege, gender, and violence. We utilize compelling educational materials that may include footage that didn’t make the final cut, or curated short audio interviews with film subjects, thought leaders and experts that will amplify the film’s messages. We develop materials that are highly adaptable for use within formal and informal educational settings and with diverse audiences and learners. And, we train educators to effectively and confidently use the materials, including how to facilitate constructive dialogue around sensitive topics.

Phase three: Evaluate

Evaluation illuminates progress toward impact objectives and priorities, ensures accountability and quality and creates best practices that can be shared with stakeholders, funders and the public. A concerted effort is often required to develop appropriate methods to measure changes in complex issues such as empathy, attitude and behavior.